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ELECTRONICS
Reed Electronics Group is the electronics industry’s largest global information provider, making information work for both buyers and sellers around the world. It is the only industry resource structured to meet the information needs of the global electronics product development process - all the way from need identification through research, concept development, design development, purchasing, manufacturing and test, to distribution.
In Asia (excluding China and Japan), the electronics group publishes the following titles:

EDN Asia
(www.ednasia.com , www.ednkorea.com, www.edntaiwan.com), www.ednindia.com)
EDN Asia is the leading publication for design engineers in the electronics industry with editions in South-Asia+/Hong Kong, Korea, Taiwan reaching 32,000* readers monthly. EDN Asia offers global appeal with a unique focus on the Asia–Pacific region and hands-on, “how-to” information to electronics designers in Asia.
Complementing the print magazine, EDN Asia’s websites and e-newsletters keep the hottest news and articles on the desktops of design engineers across Asia. Daily website uploads and user-friendly features like RSS feeds draw over 150,000^ unique visitors to EDN Asia’s websites monthly.
+ Including India, Singapore, Malaysia, Thailand, Vietnam
* BPA Audit Statement Dec 2008
^ Web Trends Report Jun 2009
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EDN China
(www.ednchina.com)
EDN China has pioneered the concept of electronics design in China by being the first medium to focus on electronics design for China. Over the last 15 years and in the future, we have and will continue to consistently provide the leading-edge and in-depth design technologies and applications around the world for the specialized needs of the Chinese design managers and engineers. The value of EDN China's content becomes more significant to them as China's electronics industry is forced to get into a new phase of technological upgrading in the wake of the biggest hit to China's export in recent decades amid the global economic slowdown. They need to design and develop more competitive products for both local and global market. Thus it is the core mission for EDN China.
The design-focused, multi-sourced and staff-written editorial style of EDN China remains the most unique among all the publications that try to reach the electronics design market in China. The articles in EDN China are generated from EDN's global network as well as key electronics marketplace in China from Beijing to Shanghai and Shenzhen by our own staff writers and industry experts.
A manifesto of the dynamism in China's electronic engineering community, the 240,000 and ever increasing online registered users at EDNChina.com spend their days and nights at our site to learn, discuss, share, download and network with each other. Over 4,000 of them blog and form interest and discussion groups.
EDN China will organize live events in Shenzhen, Shanghai and Chengdu and engage in closer communication with the community and deliver more technical information. It also attends over 30 industry events a year across the country.
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ECN Asia
(www.ecnasiamag.com , www.ecnkoreamag.com , www.ecntaiwanmag.com, www.ecnchinamag.com)
ECN Asia is the complete electronics design magazine, featuring design issues as well as hands-on problems and solutions in the day-to-day professional life of designers, across the entire design chain through transistors, ICs, SoCs, PCBs, products, systems integration, and so on. The articles on various subjects are written by leading experts in the industry.
ECN Asia is published in three languages (English, Korean and Traditional Chinese). It is distributed to eight+ Asian regions and read by a BPA audited audience of 27,000* design engineers and other engineering professionals.
The magazines’ three localized websites compliment the print edition, attract over 107,000^ unique visitors per month.
+ Including: Taiwan, Korea, India, Singapore, Malaysia, Thailand, Vietnam and Hong Kong
* BPA Audit Statement Dec 2008
^ Web Trends Report Jun 2009
ECN China is the complete electronics design magazine, featuring design issues as well as hands-on problems and solutions in the day-to-day professional life of designers, across the entire design chain through transistors, ICs, SoCs, PCBs, products, systems integration, and so on. The articles on various subjects are written by leading experts in the industry.
ECN China is published in Simplified Chinese and is read by 25,000* design engineers and other engineering professionals across more than 12 cities in China.
The magazine website compliment print edition, attract over 8,000^ unique visitors per month.
*Publisher’s own data projected in October 2008.
^ Web Trends Report Jun 2009
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Wireless Design & Development Asia (www.wirelessdesignasia.com, www.wirelessdesigntaiwan.com, (www.wirelessdesignchina.com)
Wireless Design & Development Asia (WDD Asia) is the only publication in the region focused on wireless technology and products. Launched in 2005 as a quarterly, it has since grown into a bi-monthly publication and almost doubled in circulation to 18,000*. It is now published in three languages (English, Simplified Chinese and Traditional Chinese) and circulated to seven+ Asian regions.
WDD Asia’s editorial coverage ranges the full spectrum of wireless design related topics. It presents a unique blend of technical articles, product highlights, analyses and commentary; across platforms, formats and technologies. With editorial offices in China, India, Singapore, South Korea and Taiwan, WDD Asia provides both global as well as localized, market-specific content.
Complementing the print magazine, WDD Asia’s websites and e-newsletters keep the hottest news and articles in the hands and on the desktops of wireless designers across Asia. Daily website uploads and user-friendly features like RSS feeds draw over 63,000^ unique visitors to WDD Asia’s websites monthly.
+ Including: China, Taiwan, Korea, India, Singapore, Malaysia and Hong Kong
* BPA Audit Statement Dec 2008
^ Web Trends Report Jun 2009
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Electronics Asia (www.ecnasiamag.com/electronicsasia/)
Electronics Asia provides insight into Asia’s electronics industry. It highlights the emerging role of Asia as global designer, global manufacturer and as a global market. Designed as a reference compendium, Electronics Asia carries trend analyses, expert views and editorial commentaries on various segments of the industry.
With a highly focused audience of 8,000* senior electronics industry executives and specialized, in–depth content, Electronics Asia is an unrivaled advertising platform offering high mileage and invaluable exposure. In 2007, Electronics Asia was given an award of excellence in the "Best new launch of a local title" category of the inaugural Asian Publishing Management Awards.
*Publisher’s own data projected in Jun 2009.
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Other Rep Titles Under Reed Electronics Group
For more information, please contact:
Chen Wai Chun
Group Publisher (Electronic Group)
Tel: +65 6780 4533
Fax: +65 6787 5550
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